Development of Responsive Layouts is increasingly important with the expectations of consumers that how websites response on smart phones, as they don’t want to slide or pinch screen to view site’s content and also don’t want to get any other pages to load when they are in middle of filling form or making any purchase on their mobile devices. Simply want a site to work on any kind of screen.
Now the point is, How can businesses develop their websites so that they can work across devices? If you want responsive web design, dynamic serving or totally a different and separate site for both mobile and desktop. Here we are sharing 10 tips to develop most responsive layouts.
1. A Search-Savvy:
It is very necessary that your site can be easily found on search engines as it effects where your site appears on ranking. Optimize your search ads strategy with mobile bidding. Design a creative copy especially for mobile and use all the best add formats that suits well on mobile.
2. Keep in Mind, Speed is King:
Users of smartphones wants information to load speedily. Google has also taken in consideration speed for search rankings which simply means it’s really important for boosting organic hits. Don’t stuff your homepage full of information and ignore usage of heavy images.
3. Know your Customers:
Get an understanding of how your customers are accessing your site and where drop-off points occur. For this use analytics tools and simply adapt your design and content accordingly.
4. Identify Functionality Mostly Required:
Make sure that most important action of your site is on front and center and works flawlessly. Like retailers may need best functionality for store locators, product search and shopping basket.
5. Don’t Cut, just Customise:
A smart phone user always wants to see same content available on a tablet or desktop computer instead of slimmed down version. So content should be cutomised just to ensure it is easily available and not overloaded onto homepage.
6. Facilitate Switching between Screens:
People should have facility to save content they like and can revisit it from another device. Like if user add a wishlist or shopping basket on smartphone, they are allowed to get back on it through tablet or desktop. This is a better and easy way for users and also makes their purchasing quite easy.
7. Ensure an Ideal &Touch Friendly Site:
Ensure layout of site should be responsive &suitable for mobile users so that they can view everything easily and don’t feel a need to pinch or zoom-in on screen.
8. Avoid Mouse-Overs:
Make sure to avoid mouse overs because people feel good while using this on desktops not on smartphones where people are using their thumbs.
9. Allow a Click-to-Call Button:
It definitely makes sense to provide call button at particular drop-off points on a customer conversion journey because smartphone users are inclined to make calls. So make sure these buttons are big and easy to click.
10. Simplify the Checkout:
Order form is the most important area to ensure customers make a purchase keeping this in mind it should be easy to use, as short as possible, save time by including default inputs and have good error design. Like if a customer need to input a phone number then number type pad should appear, as we know little things can make a big difference.